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2,217 Results
Type: Article
Section: Business
Trends
5 Micro Trends in Beauty & Pro Makeup
While it's not essential to always change up your services to include the latest trends, it can benefit your spa business to capitalize on micro trends that can add to your services and make for catchy marketing.
Staff
$pa Marketing: How to Ask the Right Business Questions
Many might not realize that the true secret to success lies in the role of persistence and simply asking for what you want.
Retail
9 Tips to Mastering Retail Marketing
From determining how to use the space you have to finding the right product lines, we have the top tips for you to perfect your retail merchandising skills.
Products
Skin Inc.'s Mother's Day Gift Guide
With Mother's Day right around the corner, Skin Inc.'s editor is sharing her favorite products to gift depending on what your mom is looking for.
Trends
Simplify Your Clients' Routines with Skin Streaming
This trend that has been gaining traction from social media platforms like TikTok, simplifies daily skin care products for clean and effective results.
Regulatory
Navigating Your Scope of Practice
Check out these tips and tricks to navigating your scope of practice.
Facial
2024 Hyperpigmentation Care Trends, Technology and Products
From brightening masks to hybrid products, check out the top hyperpigmenation trends of 2024.
Finance
Finding the Right Path to Spa Success with Candace Holyfield
Holyfield sat down with Skin Inc. to discuss the growing trend of dermaplaning and the endless paths to industry education she uses to stay ahead in esthetics.
Staff
Crafting an Inclusive Spa Space with GLO30
The founder sat down with Skin Inc. to discuss the importance of providing inclusive spa spaces, how to create a sensory experience through sound and so much more.
Business
Editor Tips: Turning One Year Older
April marks the month our managing editor, Maggie Walker, turns 30, and she's sharing her top tips for growing older.
Devices/Tools
Ask the Esty: 2024’s Top Device Modalities for the Treatment Room
Industry pro, Deedee Crossett, answers your burning questions about the top devices for esthetic treatments.
Marketing
$pa Marketing: What are YOU Known For?
By focusing on a particular area (or treatment type), you’re able to hone your skills and knowledge in a specific niche. This allows you to become a master in your field rather than spreading yourself thin over a myriad of topics.
Polls
Selling Makeup in Your Retail Space
Makeup and the spa don't necessarily go hand in hand, but your retail area is a great way to promote and sell makeup products.
Trends
5 Exciting Skin Care Trends to Look Out For
Check out these skin care trends changing the industry including pigmentation regulation, skin hydration and sun protection.
Customer Service
Growing Confidence Through Conversation
Learn how to confidently nail your client consultations to keep loyal clients coming back.
Marketing
$pa Marketing: Marketing Strategies for Med Spas in 2024
Here, we delve into three effective strategies that are shaping the marketing landscape for medical spas this year.
Marketing
What’s Trending in Mask Marketing
See how you can better market your masks to your clients.
Regulatory
Navigating the 'Danger' Zone for Scope of Practice
When a law is passed, it's just the beginning. So what happens next?
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